adidas football shoebox packaging
Work: Freelance Art Director
Client: adidas Football
The Tattoo Pack adizero is represents the creativity and self-expression that only the very best players are capable of. The left and right boots feature separate motifs that bring to life the themes of “love” and “hate”. The right boot features a menacing black skull motif emphasising strength, power and hatred. The left boot is designed with bright colours and diverse designs including a rose design that symbolise a player’s love of the game.